You Need To Start Using Facebook Business Manager

99% of our clients are on Facebook.  It’s the #1 tool for small business owners to stay connected with their customers and potential buyers.  Even our manufacturing clients have a Facebook page.

When the Facebook Business Manager launched in mid-2014, it was exclusive to large marketers —those that wished to leverage Facebook’s massive user base and data to get their ads in front of you.  Today, it has evolved into a major tool for any business page user.  If you haven’t moved your Facebook Business Page to the Business Manager Suite, there is no better time.  Read more

How Instagram Stories Could Rival Snapchat

At the beginning of August, Instagram rolled out Instagram Stories, adding to the wave of video feeds sweeping social media.  If you’re an Instagram user, you may have noticed the circles now gracing the top of your feed.  These little 10 second videos offer the opportunity for your followers to see into the ‘every day’, instead of the polished images we’re all used to. Read more

Why Email Lists Are Still Important In A World Of Social Media

We like to think of marketing like the back row of a chessboard. These are your strongest pieces, your digital marketing platforms, capable of the most movement at once. The king is Facebook and by its side is Twitter, the elegant, fast-moving queen. Strafing these two are the rook and bishop, which represent different social media platforms, depending on your business: Instagram, Pinterest, or even LinkedIn. The knight, however, is your email list, and it’s the only piece able to jump over others.  Read more

It’s Time to Have the Social Media Talk

Sit down and get comfy, because it’s time to talk.

We both know how important social media management is in the digital marketplace. Maybe you were posting updates about your company as a side project, and at first it was fun. But keeping up with multiple posts per day loses its charm after a while. It’s time to get serious again. Read more

Tidbit: Social Media’s Role in Small Business

Social media is VERY important to Small Business, but some Small Business owners just don’t have the time or extra mental space to handle it.  Here are some reasons why you should make time, and how to manage it so you don’t go crazy.

You asked for more bloopers, and we didn’t have to try hard. Read more