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Marketing Your Website in 2018: Episode 2 – Attack of the Phones

This is a multi-part informational series for marketing your website.  Sign up below to receive the rest!

In 2016, mobile devices became the number one source of web traffic worldwide. People were approximately 51% more likely to use their phone to access the web than their desktop computer, and the number has only risen since.

As mobile devices become more powerful and full-featured they seem less like phones and more like the Sci-Fi communication devices seen in movies since Star Trek debuted the tricorder. Today’s phones are more powerful than the Nasa computers that put people on the moon, and brought them back. That’s the part that always amazes me. Getting them there – point and shoot. Getting them back, now that’s an incredible trick.

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Marketing Your Website in 2018: Episode One – The Code Awakens

This is a multi-part informational series for marketing your website.  Sign up below to receive the rest!

Your business’ web presence is more important today than ever before. Your online presence includes your website and your social media reach. It’s the place your business calls home on the Internet, and the lines of communication you use to attract potential customers to your front door.

Your web presence is the total visibility you achieve through the use of a website and available social media tools such as Twitter, Instagram, and Facebook. It’s the information you make available to all of your current and future clients. Read more

Why Human Centered SEO Is Critical To Your Website – Part Two

In Part One of our feature on human-centered SEO, we discussed what Search Engine Optimization is and how it’s been exploited. Like many massive multi-user systems, people quickly found loopholes. However, Google is constantly updating its algorithms for the benefit of their users, not their customers (searchers are favored over publishers). What they’re looking to give their end-user is quality and value in a website. But knowing what Google wants from you can be tricky.  Read more

Why Human Centered SEO Is Critical To Your Website – Part One

This is Part One of a two-part series on Human-Centric SEO.  Subscribe so you don’t miss Part Two.

What is SEO, besides a cryptic acronym that intimidates small business owners everywhere? Many of us know that it’s “a thing,” but what type of thing is it? Sure, it’s how Google determines what websites show up for search queries. But the field of search engine optimization changes often to keep up with the athletic growth rate of the Internet. Over the years, Google has developed algorithm after algorithm with one goal in mind: to use their technology to better serve actual humans (their customers).

SEO is such a vast topic that we’re dedicating two whole articles to it. But where does one begin when discussing something that even Google is reticent to share much about? Read more

Tidbit: Why a Blog is Critical to Your Business

Hey!  It’s time for another Green Cup Design Tidbit.  This time I sat down with our content ninja Will to discuss the ins and outs of why a blog is so important to a website and small business.  I know you have a lot of things on your hands (I’m in same boat!) but this is really important!  So watch the video to gain a better understanding of how you could be using a blog. Read more