Keep Your Online Presence Running at its Best | GreenCup Digital

Maintenance 101 – Keep Your Site Looking and Running its Very Best

There are endless articles and blog posts covering the importance of marketing your business through your website, blog posts, and social media. Although those are important pieces, they are part of a bigger picture. Your online presence and the platforms that carry it must be maintained.

A lot of business owners, especially small business owners, get involved in the construction of their own website. They may build a beautiful site using tools like WordPress or Squarespace, but people often stop there, sometimes leaving the site as is for years. Or, they don’t realize that it needs to be done.

Read more

Halloween | GreenCup Design

Very Scary Websites for Halloween!

When people want to know more about your business the first thing they will do is visit your website. The first impression you make on your clients doesn’t come from a handshake or a phone call, it comes from your online presence. Even if you hand someone a business card, the next contact they will make with your business is through your website.

In order to make a good first impression, your website must be well constructed, easy to navigate, and easy to find when someone searches for the few details they remember from a conversation or recommendation. Your website is arguably the most important representation of your business or the services you provide.

Read more

Quality Photos are important for your website

The Importance of Placing Quality Photos on your Website

The Internet has become an essential marketing resource for business advertisers, overtaking print media and television as a primary target. This is especially true if you are the owner of a small or home-based business who does not have the deep pockets necessary to broadcast your message during an anchor program like Monday Night Football.

The incredible number of free and low-cost tools available to business owners also plays a large part in the Internet’s popularity as an advertising medium. This has made it possible for many business owners to take on the creation and ongoing maintenance of their websites using tools such as WordPress or Squarespace.

Read more

gc-post-8-15-18

The Importance of Strong Content

This month I’d like to discuss something that we at GreenCup feel is an important consideration when people are creating a website or social media strategy for their business or product.

Strong, well-developed content.

Some of the most well-spoken people in the world cannot effectively write content. They can tell a story, and they have excellent information to share when given an outlet for it. However, they cannot put their thoughts into writing to convey that information to their readers or website visitors.

Read more

GDPR Hall of Shame for 2018

Just in case you haven’t had enough news and information about GDPR, or the General Data Protection Regulation , here is more news and information about GDPR. However, it’s time to lighten the mood a bit.

The flood of email that hit your Inbox with those four pesky little letters has really been sent to help safeguard your privacy. The GDPR regulations are supposed to make the websites you visit show you how they use your personal information and give you ways to control what can and cannot be stored or shared by that website.

Because all of your favorite websites now have to ask your permission to store their visitor’s data,  you have to accept their new privacy policies even though you already accepted their privacy policies, allow them access to things you granted years ago, and click Yes to continue receiving their newsletters and snarky emails about GDPR.

Read more