Posts

Tidbit: Why a Blog is Critical to Your Business

Hey!  It’s time for another Green Cup Design Tidbit.  This time I sat down with our content ninja Will to discuss the ins and outs of why a blog is so important to a website and small business.  I know you have a lot of things on your hands (I’m in same boat!) but this is really important!  So watch the video to gain a better understanding of how you could be using a blog. Read more

Tidbit: Social Media’s Role in Small Business

Social media is VERY important to Small Business, but some Small Business owners just don’t have the time or extra mental space to handle it.  Here are some reasons why you should make time, and how to manage it so you don’t go crazy.

You asked for more bloopers, and we didn’t have to try hard. Read more

Why I Rebranded

Green Cup Design was originally founded as Kirin|Design.  I liked the brand, thought its use of the vertical separator in the name clever, and the use of a last name gave it a polished feel.  But it was my last name, and, in truth, the business was all me.  I was the brand, and that can only grow so far. Read more

AMA SEO Smackdown

This week we had the pleasure of attending the AMA SEO Smackdown.  A luncheon panel decorated with Rock’em Sock’em Robots, we were ready to get down to the grit of what Search Engine Optimization looks like in 2015.  Since I started working on the web in 2010, a lot has changed, and (as we hear over and over), content is king.  The panel reinforced our white hat tactics, and we’d like to share them with you.  Read more

Google Plus

Google Plus: Great for SEO, Bad Blog Host

I’m sure you’re double checking the title of this post to make sure you read it right.  After many of you have heard me praise Google +, it’s not surprising.  No worries – there are nuts and bolts to this that are simple and clear.

As I’ve said, Google + is a powerful social media and business platform.  When used correctly, it can drive customers to your site, keep them connected to your activity, allow for easy event hosting, and more.  For local Grand Rapids businesses, it does wonders for SEO, since it plugs your information directly into Google.  Connecting your blog’s RSS feed to Google + also helps drive readership and, again, SEO.

So what’s with the title? Read more